Content marketing has become an integral part of succeeding and prospering online. The center of the universe, the focus and the priority needs to be your website, not somewhere else – not on Google or elsewhere. Idea being to draw the traffic there, then using social media to broadcast the content to greater audiences. Of course there is a ton of opportunity on platforms like Facebook.
You need to make sure that you’re covering everything you can about your business and services. You also need to offer regular updates which can be things like frequently asked questions, tips and tricks, and what’s going on in the industry that might be affecting your business, your clients’ businesses, and people that are buying your products.
High Quality Shareable Content For Effective Marketing
We can provide quality content for your business. We’ll make sure our copywriters understand your business, offerings and target audience. The content we can provide you even has the right voice so that the copy flows through with your site and speaks in the right manner to your audience.
The very old SEO statement “Content is king” still applies just as much as it ever did; perhaps more than it ever did with all the changes that have gone on in Google. Some of these changes involve back links and all of Google’s lovely animal updates such as the Penguins, the Pandas, and the latest one being the Hummingbird. Quality and relevance to the search query are what matter.
To be able to succeed at this game, having a content road map is essential. In fact, it is really quite desirable that you have a content road map for the next three months. The content road maps can include things like: what you will put on your site and your blog on a weekly basis; what is going to be on Facebook, Linkedin, Twitter, G+, and Pinterest; and what content you will need to generate such as infographics, videos, pdfs, and powerpoints or slideshows. All these sorts of activities will help you win in the new SEO world.
We can assist you in generating content and ideas for your business on a frequency that is suitable and part of your strategy. We can also execute the delivery of the content onto your site, add on to the social worlds, generate videos, transcribe videos and documents into pdfs, and all those sorts of related services including dictation. This very article was written using dictation whilst driving from one city to another, to highlight the point.
If you need any help with content generation in your business, you need copy written that will sell your products and services, and some good advice and strategy to go with it, contact us today. We would love to help you.